6 product information management best practices (PIM Consulting and implementation strategy)
Nowadays, customers' specificneeds keep popping up, and as a result, the marketing and sales team can makethe mistake of sending them mixed messages that can impact sales negatively. Many businesses use product information management systems (PIM) to bring synergy andeffectiveness to theirmarketing efforts. PIM systems manage the product lifecycle andorganize them according to their technical specifications, metrics, media assets, digital catalog data, and customer feedback. The following are six best practices that organizations should implement for a successful PIM system implementation. Allow management team support PIM's basic requirement is to get the support of the organization management team and Product Information Management Consulting team.If the senior managers engage right from the beginning in implementing the PIM system process, they can ensure the successful alignment of business goals. Define information needed E-commerce teamsshould coordinate with th...